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sab35807
Apr 09, 2022
In General Discussions
Recently, it is the Q3 financial report season for various Internet companies. I have compared and sorted out the financial reports of these leading Internet companies, trying to sort out their respective moats and future layout directions. It can be seen from the financial report that everyone's income structure is concentrated in advertising, e-commerce, games, corporate services, local life, member value-added services, merchant commissions, and live e-commerce. However, based on the different genes of each platform, their focus on making money is different. Far from the cities, they lived on the edge of Nipania, a village in the Indian state of Jharkhand. The moat of station B is its unique ecology, which is what we always say "that taste" - station B is praised by so many stars because of its "inner taste" tonality month. This content is really scarce. A community that started out as a subculture is different from the homogeneous tone of other content platforms. It is non-mainstream and has a unique and fresh taste. This is what we commonly call "the smell". The core pugv+ogv ecology of station B has unique consumption value and is also its cultural code rose to special leads a brand public relations event. Similar incidents are constantly appearing on Xiaohongshu. The layout of station B is not a specific track, but the entire ecology of young users. Everyone says that station B is a game company in the guise of a video website (for a long time, the game business has accounted for more than 80% of station B’s revenue). In fact, games are just one part of the whole ecosystem. The advertising model is a bit like Weibo: KA advertising business has unique competitive advantages and is expected to continue to maintain, but live e-commerce like Kuaishou cannot do commercial advertising that pursues conversion effects. some new male users have caused the most trouble for the female users of Xiaohongshu. For example, under the social news discussion thread of marriage and love issues and the victims are women, several male users
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